Skip to main content

Class Reflection

 As the semester comes to a close, I’ve been reflecting a lot on the social media class I took this spring. When I first signed up, I thought it would be mostly about posting on Instagram and maybe learning some marketing buzzwords. I had no idea how deep we’d actually go and how much it would change the way I think about what we see online every day.

One of the biggest takeaways from the class was realizing how strategic social media really is. Behind every post, there’s planning, scheduling, audience analysis, and usually a purpose, whether that’s to promote, inform, or entertain. We learned about algorithms, analytics, branding, and even crisis management. It made me look at platforms like TikTok and Twitter (X) completely differently. What once seemed random or casual is often the result of calculated choices made by people who know exactly what they’re doing.

The most eye opening part of the class, though, was running a blog site. I thought it would be simple to write a few posts, upload them, and be done. But managing a blog is a whole different world. From setting up the layout and navigation, to choosing color palettes and fonts, I had to think like a designer, a writer, and a marketer all at once. Creating content was just one part of it.

There were times when it felt overwhelming, especially balancing the blog with other assignments and life in general. But looking back, I’m proud of what I created. I didn’t just learn about social media, I got to practice it. And that experience taught me more than any lecture ever could.

This class also changed the way I view my own social media use. I’m more mindful now. I think about why I follow certain accounts, what kind of content I want to create, and how I present myself online. It’s no longer just scrolling, there’s awareness behind it. Overall, this class pushed me creatively and technically in ways I didn’t expect. It showed me that social media isn’t just a distraction it’s a powerful tool. And I feel a lot more confident now in how to use it with purpose.


Comments

Popular posts from this blog

Chapter 7: Marketing with Snapchat

In chapter 7 we moved on to talking about another popular social media app mainly catered to young adults, Snapchat. With its unique features and a user base of over 300 million daily active users Snapchat stands out as a powerful tool for brands to connect with potential customers in creative ways. Here’s how you can leverage Snapchat’s unique tools to boost your brand’s presence and engage effectively with your audience. One of Snapchat’s most powerful features is its geofilters. These location-based filters allow businesses to create branded content that users can apply when they are in a specific geographic area. Whether you’re hosting an event, opening a new store, or running a local promotion, geofilters are a fun and creative way to increase brand visibility and engage with people in real-time. Users will share their snaps with your branded filter, creating organic exposure for your business and encouraging others to discover your brand. Snapchat’s sponsored lenses provide a u...

Social Media Marketing with YouTube

  This week we learned about social media marketing with YouTube. YouTube isn’t just a video-sharing platform—it’s a powerful engine for social media marketing and brand building. With over 2 billion logged-in users monthly, YouTube offers a massive audience. But what makes it truly effective for marketers is how its algorithm and advertising features work together to amplify your brand’s reach and engagement. At the heart of YouTube’s marketing potential lies its algorithm. Designed to keep users watching, the algorithm prioritizes videos based on watch history, engagement, relevance, and video quality. This means that if you create content that resonates with your target audience, YouTube will do the heavy lifting—recommending your videos to more viewers who are likely to engage. Consistency, keywords, and compelling thumbnails play a critical role in catching the algorithm’s attention. By optimizing your titles, descriptions, and tags with relevant keywords, you increase your vi...